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Fri 5 Sep 2008

Mobile Marketing - Pocket Rockets

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The biggest thing in marketing is sitting in your pocket now and is set to become an even bigger part of your life. Tony Stanton on An Agency Called England drops Cyberdrum a line.

Who remembers Mystic Meg – the droning fortune teller who used to guess the identity of lottery winners on the Saturday night lottery show? Every week I would sit in wonder as she told us of the age, gender and physical attributes of the likely winner. The wonder I had however was not at her gift – but at the fact that if she really could see into the future, why she simply didn’t pick the next set of lottery numbers and retire.

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